Welcome to Platinum Brides.  Our beautiful bridal shop in Birmingham.  A little about us…

Appointments can be booked on 0121 733 7309.

Platinum Brides is our beautiful bridal shop in Hall Green, Birmingham.  We opened in 2007 and we seriously love what we do.  We are here to assist you, our bride, select your perfect bridal gown and also to help you style your wedding dress & bridal look to perfection.  Each and every wedding dress/veil/accessory is special to us and is chosen carefully with our brides in mind.  We are never snooty, (sometimes crabby – blame the husbands/weather/moon) but we will ALWAYS be kind.  Platinum Brides is known and loved for our friendly approach, straightforward honesty and the promise that our objective is for you to look and FEEL your most fabulous.


We understand your wedding dress is the most important dress you will ever buy and we top up our collections throughout the year, always with you, our brides, in mind.  We will help you navigate through the styles, shapes & beautiful bridal fabrics of our wedding dresses until you find the perfect gown to suit YOU and the wedding you are planning. 

ps – if a dress doesn’t look AMAZING, we WILL tell you.


Our bridal promise is to grant you all the advice, time & patience you need to help you decide on your perfect wedding dress.  We have seating for your guests, so you can have peace of mind knowing they are comfortable while we work together.  When you choose your dream bridal gown and “say yes to the dress”, you are making memories that will last a lifetime!


In the run up to a wedding, we get to know our “platinum brides” and many have become friends, we have shared LOTS of laughter and shed a few tears.  We’ve welcomed bumps and babies along the way, helped brides stumble through bereavement, and helped bridesmaids stumble through hangovers.  The one thing that remains constant? #WeLoveOurBrides.   We are here for you right from the moment we meet until your wedding day and beyond.  We are honoured to have welcomed brides back with their children for Christening robes and Communion gowns – how cute is that.  This year, we have also welcomed some of our first Prom customers back as brides!


Our bridal shop is open 7 days a week and has free parking right outside.  The postcode for your satnav is B28 9ET.  

Platinum Brides’ bridal shop is easily found – B28 9ET – very close to Solihull.  Just 5 miles from Birmingham city and only 4 miles from junction 4 of the M42.  Our location so near to the M42 at Shirley means we regularly receive brides from Coventry, Stratford, Sutton Coldfield, Tamworth, Redditch, Halesowen, Bromsgrove, The Cotswolds and beyond.  We don’t mean to waffle, but apparently if we don’t throw in a few location names on the homepage, we’ll never show up in a search #frustrating #greatbedtimereading


Don’t forget to book an appointment on 0121 733 7309.  A first appointment at Platinum Brides will last approx 90mins.  During busy times we may require a £20-25 fee to secure an appointment.  This is refunded as long as you turn up or give at least 24hrs notice of cancellation.  We ask that you do not take photo’s during your appointment.  This is to protect the privacy of our staff, our designers and our shop.  Once you have confirmed an order of a dress, you are welcome to take a picture or two.


If you have purchased your wedding dress elsewhere, we offer midweek styling appointments.  At Platinum Brides, we can help you choose something gorgeous from our collection of bridal accessories to complete your look.  We have a wonderful selection of Joyce Jackson Bridal Veils.  Whether your heart desires a full and dramatic lace frame or a soft whisper of Italian tulle.  Pair your veil with one of our sparkly pieces of gorgeousness:  back jewellery by Miranda Templeton; a Swarovski hair vine or tiara handmade in England by Liza Designs; or a stunning belt to accent your waist.


We look forward to meeting you.

Team Platinum. x

Bridal gowns £795 to £2300, Bridesmaids & prom £135 to £499, Bridal Sale Rail from £300.

Facebook: www.facebook.com/platinumbrides

Instagram: www.instagram.com/platinumbrides